Makeup

Amazon Completes World Domination With Its Very Own Makeup Line

But there's a catch for stateside shoppers.

Skin Care

Target’s New Botanical Beauty Brand is Almost Too Pretty to Use

And we want everything.

Makeup

The Missing Piece to Maybelline's Brow Line Has Finally Arrived

A three-in-one brow perfector.

Makeup

ColourPop Is Finally Dropping A Mascara

And it's less than $10.

Makeup

Kat Von D's Relaunching This Top-Seller With a New Formula and Packaging

The second-skin powder of our dreams.

Skin Care

Pacifica's Latest Drop is the Best Thing to Hit Target This Month

A concoction for every concern.

Makeup

Colourpop’s Newest Collection is Like Facetune for Your Lips

And it's only $7.

Health + Fitness

The New, On-the-Go Wipe That May Replace Your Deodorant

So fresh and so clean.

Makeup

Urban Decay's New Brow Collection is Microblader-Approved

Arch game on point.

Makeup

Rihanna Just Outdid Herself With Fenty Beauty's New Concealer Range

Plus, setting powder and brushes!