We knew Rihanna’s video for shadowy trap track “Bitch Better Have My Money” wasn’t going to be tame—um, it’s called “Bitch Better Have My Money—but nothing could have prepared us for the seven-minute opus that was just bestowed upon us.
The video starts with Rihanna trying to extort money from the “bitch”—her accountant—by kidnapping his hot blonde wife, stuffing her inside a trunk, and eventually subjecting her to all kinds of torture in some sort of gruesome Tarantino-esque revenge scenario.
Yeah, it’s violent and pretty NSFW, but it’s also fairly tongue-in-cheek—let’s not forget the phrase “bitch better have my money” is from the 1988 movie “I’m Gonna Git You Sucka,” which is a parody of the blaxplotation films popular in the 1970s.
Here, Rihanna seems to be hyper-aware of what she’s exploiting, and we definitely found ourselves laughing at some of the absurd scenes—namely when she’s subtly stumbling in her stiletto boots trying to drag a trunk out of the elevator, and one toward the end when the singer’s face is smeared in blood, as she gazes angrily into the camera.
Whatever the case, it’s worth a watch—Rihanna directed it herself, and there’s plenty of boob, butts, blood, and one very cool money-shooting machine gun.