What’s capturing everyone’s attention is Rihanna’s leading role in the music video. As Kanye West steps aside for Rihanna’s “character,” the video focuses on a woman who is either emboldened or frightened as she drives frantically down the highway.
It’s been a while since I’ve been in an English classroom but I read enough What Would Tyler Durden Do? to recognize why Rihanna was cast for this role; you don’t really need to be a rocket surgeon to draw the parallels and see the symbolism of the video. If you however need the Clif’s Notes, you can borrow this copy.
Here’s a bootleg version of the video courtesy Low Key for BET’s Sound Off blog.