Here’s a collaboration we never saw coming: InStyle magazine and accessories brand Nine West just announced they’ll be teaming up to launch a line of fall shoes set to debut later this month.
“We’ve done collaborations before, primarily with designers and influencers, but this is the first time we’ve ever collaborated with a magazine,” Richard Dickson, The Jones Group president told WWD. For its part, InStyle has never collaborated on a line of designs that bear its name.
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The best part: the capsule collection is actually cute, and relatively affordable, with 10 styles including boots, pumps, and flats ranging from $70 to $149.
This may be the first time InStyle has teamed up with a fashion brand, but the concept in general is not a novel one. A few years ago, Vogue put out a line of sunglasses branded with its name, and Elle has its own line of clothing and accessories.
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The shoes aren’t set to hit Nine West stores until later this month, but they’re available for pre-order on the brand’s website. Check them out here!