Little Black Book: Surface To Air Founder’s Guide to Paris

Leah Bourne

Jérémie Rozan founded Surface to Air in 2000 in Paris as a kind of artistic think tank, producing everything from music videos to gallery shows, to a restaurant and nightclub in Brazil to a clothing line. The clothing line has become a focus of the company and Rozan’s in recent years and is now sold in hundreds of stores around the world—and boasts a global legion of cult fans. No visit to Paris would be complete without a stop at the Surface to Air flagship in the Marais (108, rue Vieille du Temple; 33-1-44-61-76-27; surfacetoair.com) which not only houses the brand’s offerings, but also a rotating gallery space.
There was no better Paris insider than Rozan to ask to share his favorite spots in the City of Light. Rozan’s picks offer a glimpse into his private Paris life—Rozan drops his sons off every morning at a private school housed in a 19th century mansion, likes to go for White Russians with his wife at the Ritz Paris’ famed Hemingway Bar and he even frequents a metal bar. In other words, Rozan’s life seems just as cool as the label he is behind.

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