Many of us beauty addicts already consider our fave beauty products as good as gold. But now they actually are held to the gold standard—literally. Gold-infused beauty products have slowly been creeping up onto beauty aisles everywhere. (A few have even found homes in our beauty cabinets!) But what is it about gold beauty products that’s so alluring? Is it the idea of rubbing gold all over your face? Perhaps. But for those of us true beauty junkies, it’s gold’s amazing skin care properties that are the real draw. Keep reading for five of the top gold-infused skin care products on the market—plus how the metal works its magic.
Miss Spa 24K Gold Creme Mask ($7, ulta.com)
This particular treatment boasts skin brightening properties thanks to 24K gold, which locks in moisture maintains collagen, and colloidal gold which aims to lift, firm, and restore lost elasticity. Besides, who doesn’t love a sheet mask?
Orogold 24K Anti-Aging Eye Serum ($148, orogoldcosmetics.com)
With a name like that, how could it not be luxurious? This eye serum relies on gold and crowd favorite, Vitamin C, to boost the appearance of the delicate eye area.
Tatcha Luminous Deep Hydration Firming Serum ($95, tatcha.com)
A brighter glow without glitter or shimmer? Sign us up! This firming serum boasts just that with rich okinawa red algae, hyaluronic acid, and you guessed it, 23K gold! Apply day and night for maximum benefits.
Lancer Lift Serum Intense Stem Cell Recovery Complex ($275, sephora.com)
Another lifting option comes in the form of this serum from celeb-fave Lancer. Formulated with electromagnetically-neutral gold and plant stem cells, this serum aims to deliver a lifting effect.
Derm Institue Anti-Oxidant Hydration Cream ($100, diskincare.com)
This luxe brand relies on top-notch ingredients to protect skin against free radical damage and boost hydration. With nano-gold technology, this cream is sends a big does of active ingredients directly to skin.
Peter Thomas Roth 24K Gold Pure Luxury Lift & Firm Hydra-Gel Eye Patches ($75, sephora.com)
These puppies deliver big doses of colloidal gold, caffeine, hydrolyzed collagen, and humectants to your eye area to ward off puffiness. Plus, just think about the Instagram opportunities?
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