Serum Foundations: the New Multipurpose Must-Have

Shannon Farrell

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As much as we love BB creams and tinted moisturizers, we admit they offer more in the way of skin coverage than actual skincare. We’re still forced to rely on serums for our daily dose of antioxidants and anti-aging benefits. But now, with the arrival of serum foundations, we can cover all of our skin bases with one beautiful bottle.

But which to choose? Don’t worry, we’ve done your homework for you. Check out our favorite serum foundations below:


perricone MD no foundation serum

Perricone MD No Foundation Foundation Serum ($55)

One of our biggest pet peeves with foundation is when it settles into fine lines or acne scars. (We’re trying to hide them, not accentuate them!) This formula uses neuropeptides that not only repair the skin and produce collagen(!), they soften those imperfections we’ve been trying so hard to hide.


Josie Maran Argan Matchmaker Serum Foundation

Josie Maran Argan Matchmaker Serum Foundation ($42)

This is one foundation that truly doubles as a moisturizer with its high dosage of organic argan oil. Although the line only includes three shades, each applies white and then adjusts to your skin tone, ensuring a perfect complexion match for everyone.


bareMinerals bareSkin Pure Brightening Serum Foundation

BareMinerals BareSkin Pure Brightening Serum Foundation Broad Spectrum SPF 20 ($29)

Not only does it provide the perfect amount of natural-looking color (which bareMinerals is known for!), but the foundation is formulated with lilac plant stem cells that boost the skin with antioxidants and shield against free radicals. Healthy, protected skin equals bright, radiant skin. Bonus: this comes in an AMAZING array of shades for every skin tone. Well done, bareMinerals.


diorskin nude air serum spf 20

Dior Diorskin Nude Air Foundation ($53)

With a blend of cranberry oil, hyper-oxygenated oil, vitamins and minerals, Diorskin’s formulation offers full hydration as well as sheer, buildable coverage in just a few drops. This formula is also especially good at not making dry skin look (and feel) even flakier; an excellent option for those of us dealing with seasonal dryness.


ready to wear skin perfection serum foundation

Ready to Wear Skin Perfection Serum Foundation ($29)

While this foundation moisturizes and smooths skin (and who doesn’t want that?), its real potential is its airbrush effect. It’s so light and silky, it blurs any fine lines or enlarged pores into oblivion.


Bobbi Brown Serum Foundation SPF 40

Bobbi Brown Intensive Skin Serum Foundation SPF 40 ($62)

Bamboo grass is the real wonder ingredient here. Not only does it boost the skin with antioxidants, but it also helps the skin better absorb other nutrients. As for the coverage, the super silky formula blends seamlessly into skin and offers a sheer, natural-looking finish.



Yves Saint Laurent Youth Liberator Serum Foundation ($69)

This medium-to-full coverage foundation is actually infused with the brand’s Forever Youth Liberator Serum, which really does wonders when it comes to rehydrating, plumping and firming skin. The foundation offers wonderful medium-to-full coverage with a slightly matte finish. Same formula, double the results.


L'oreal Visible Lift Serum Absolute Advanced Age-Reversing Makeup

L’Oreal Paris Visible Lift Serum Absolute Advanced Age-Reversing Makeup ($14.95)

This medium coverage formula has it all, packing in glycerin and hyaluronic acid for hydration as well as retinol and vitamin C for brighter, younger-looking skin.


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