10 Beauty Products With Packaging That Begs to Be Instagrammed

Caitlin S. Miller
10 Beauty Products With Packaging That Begs to Be Instagrammed
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Although we’re not condoning judging a book by its cover, these beauty products might just convince us to reconsider snap judgements—at least when it comes to product packaging. With sleek tubes, colorful cases, and clever branding, these 10 beauty finds are killing it in the packaging realm. In fact they’re so good, we venture to guess you’ll want to leave them out on your vanity all the time. Click on for 10 products with pretty makeup packaging you’ll want to Instagram STAT.

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There's so much to say about the Urban Decay Alice Through the Looking Glass Eyeshadow Palette ($60, urbandecay.com), we hardly know where to start. From the enchanting drawer of eyeshadow colors to the pop-up papillon case, this kit is a true spectacle for the eyes.

Photo: Urban Decay

If there's only one thing you take away it's this: Pre-order Katy Perry's new COVERGIRL collection ASAP. It will sell out as soon as it hits shelves. Katy Kat Matte ($7 each, walmart.com) is a collection of playful demi-matte lipsticks that come housed in a smooth, streamline tube that's so luxe you'll never guess they're under $10! Plus the cute kitty design on the bottom will convert anyone to cat lady status.


Benefit is known for their creative packaging, and let's just say they did not disappoint with the Cheekathon Bronzer and Blush Palette ($58, benefitcosmetics.com), a five-piece bronzer, blush set that features some of our favorites—Dandelion brightening powder and Hoola bronzer, to name a few. As if that didn't sell you enough, take one peek at the colorful pin-up girl packaging, and you'll be clicking add to bag ASAP.

Photo: Benefit Cosmetics

With botanical artwork inspired by 18th Century artist Mary Delany covering the bottle of the new Nest Citrine Fragrance ($68, sephora.com), this is one bottle so eye-catching, it begs to be left out on the vanity 24/7.

Photo: Nest

The Sonia Kashuk Knock Out Beauty Skin Glow ($20, target.com) compact features embossed golden gloves on the powder that will have you looking and feeling so fierce with every application. Plus the lid features a kick-ass illustration from Dana Louise Kirkpatrick!

Photo: Sonia Kashuk

If you're not familiar with Too Cool For School, you're about to be. The quirky skin care and makeup brand places just as much value on packaging as they do performance. Take the Dinoplatz Lip Balm ($15, sephora.com), which comes in Instagram-ready tins complete with dinosaur and cityscape sketches!

Photo: Too Cool For School

Thanks to original beauty icon, Minnie Mouse, your makeup brushes are now getting more attention than your makeup. (Yep, you read that correctly, Minnie Mouse.) This limited-edition Disney Minnie Beauty Brush Up On Glamour Brush Set($58, sephora.com) is one of the adorable options in the exclusive Minnie Mouse collection at Sephora.

Photo: Sephora

We can't think of a better product to add a little luxury to any beauty kit than Charlotte Tilbury Bar of Gold ($42, net-a-porter.com). This gilded highlighter actually looks like a chunk 'o gold. More importantly, it gives skin an illuminated finish worthy of any Instagram selfie.

Photo: Charlotte Tilbury

Alright, we admit it: We're suckers for eyeshadow palettes and this one from Chosungah 22 is a must for any lid lover. The Dong Gong Minn Jello Color Eyeshadow Palette ($39, sephora.com) is a six-shadow palette housed in a peeper-clad compact. Need we say more?

Photo: Chosungah 22

We can't decide if we like the exterior or the interior of Cle de Peau Luminizing Face Enhancer ($95, cledepeaubeaute.com) more. The light-diffusing powder inside mimics the look of a faceted gemstone, which conveniently happens to grace the cover of the compact, so ultimately you never have to pick favorites.

Photo: Cle de Peau

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