Alerts & Newsletters

By subscribing, I agree to the Terms of Use and Privacy Policy.

Hailey Bieber & J.Lo Swear By This Lip Liner For Crafting a Plump Pout—& It’s Down to $17 For One More Day

You can also use it on your eyes and brows.
Hailey Bieber Lip Liner TikTok
Photo: @haileybieber/TikTok.

All products and services featured are independently chosen by editors. However, StyleCaster may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.

It’s all about the pout these days, and though duck lips seem to be a thing of the past, plump lips are here to stay. If you’re not into lip fillers or tingling glosses, there’s an easy way to make your lips appear fuller—and Hailey Bieber and Jennifer Lopez are showing us the ropes.

Overlining lips isn’t anything new, but finding new more natural-looking ways to do it is. Lucky for you (and us), Hailey revealed the exact lip liner she likes to use when she’s in a rush and doesn’t have much time to do her makeup. In this particular TikTok GRWM, Make Up For Ever’s eye, lip & brow pencil is front and center.


ok and here’s pt. 2 🤷🏼‍♀️

♬ Say So (Instrumental Version) [Originally Performed by Doja Cat] – Elliot Van Coup

“I like anything that’s multi-use, I feel like I’ve said that before. It just gets me,” Mrs. Bieber says in the TikTok. “But in this instance, I’m using it for my lips so I can overline them like I always do.” In the video, you can see Hailey lining the edges of her lips and overlining at the top of them. She says she follows her natural shape for the most part, except for the cupid’s bow area in the center where both of the arches meet.

Hailey isn’t the only celeb fan of the product. Jennifer Lopez recently whipped out the same Make Up For Ever lip liner in a video with Vogue and said, “I’m obsessed, it’s my new fave.” You can watch her use the pencil to overline her lips in a method she picked up from TikTok and Instagram. She draws a line underneath her bottom lip and extends it outwards, and then repeats that process for her upper lip. And there you have it, a plump pout unlocked in an instant. Thank you, J.Lo and Make Up For Ever.

Now that the cat’s out of the bag, we know what we’ll be shopping for next. We can’t wait to discover all of the ways to use Hailey’s fave multifunctional pencil, which just so happens to be on sale for under $17. Shop Make Up For Ever’s Friends & Family Sale for 25 percent off of the entire site through March 27—no code needed. Hurry, fast, since this is the very last day of the sale.

RELATED: A Definitive Guide to Every Makeup Product Hailey Bieber Uses—Including The Concealer That’s Like a ‘Lightbulb For Your Skin’

Make Up For Ever Artist Color Pencil Sephora
Photo: Make Up For Ever.

Though the product name says you can apply this formula to your eyes, lips and brows, there are actually even more uses for it. Dab it on your cheeks for a hint of blush or contour your cheekbones with precision. This all-in-one pencil lets you create pretty much any look. 

Each of the 14 shades is super pigmented and has a matte finish. They glide on like butter and blend easily. The best part about reaching for a pencil rather than a powder or lipstick is that it allows you to have much more control over where you place product.

It might be hard to decide which shade to shop for, but the exact one Hailey uses in her TikTok tutorial is Anywhere Caffeine, which is currently available at Make Up For Ever and Sephora.

“Wherever Walnut has been a go-to lip liner for years. I am obsessed with it!” raved another five-star reviewer. “It is the perfect nude! Not too brown, not too pink. It glides on perfectly, has amazing staying power, and the pencil is perfect and you have great control while applying it.”

For a plump pout that’s Hailey and J.Lo-worthy, stock up on Make Up For Ever’s multi-use liner. And while you’re at it, check out another Hailey Bieber-approved product by the brand.

Make Up For Ever HD Skin All-in-One Face Palette
Photo: Make Up For Ever.

Mrs. Bieber loves to pack on blush, as seen in this TikTok. She uses the HD Skin All-in-One Face Palette, which is also marked down during the brand’s sale, to get that coveted sun-kissed, dewy look.

Keep scrolling for more of Hailey’s faves to get the complete effortless makeup look that she is known for.

Kosas Revealer Concealer
Photo: Kosas.

For wide-awake eyes, Mrs. Bieber swipes on Kosas’ Revealer Concealer, which is another multipurpose product. Not only is it an under-eye concealer, but it also functions as an eye cream and a spot treatment thanks to the formula’s skincare ingredients. Dark circles and blemishes, be gone!

Image Skincare Ormedic Tinted Lip Enhancement Complex Amazon
Photo: Image Skincare.

To complete her lip look after the liner, Hailey applied this rosy-hued lip treatment. The formula contains avocado oil and vitamin E to deliver moisture, while a multi-peptide complex makes lips appear full and firm. You get a touch of shine, a sheer coat of color and no more dry lips. 

StyleCaster Shopping Newsletter Sign Up

PMC Logo
StyleCaster is a part of Penske Media Corporation. © 2023 SheMedia, LLC. All Rights Reserved.