Aside from what color or “vibe” you’re working with, what makes for a great makeup look is a decisive finish. Are you going for a graphic stark matte look or perhaps a glowy light-reflecting appeal? Mixing the two is often par for the course but when you stick to one or the other the result can be rather striking. Shine or no shine, a deliberate approach to your makeup’s finish pulls together your whole face and makes you appear put together, even if you’re not doing anything terribly complex. Check out the same overall look with two very different finishes, above.