The 5 Best (Affordable) Natural Beauty Brands

Rachel Krause
Image Source/Getty Images

Image Source/Getty Images

When it comes to makeup, hair, and skin care, we generally try to keep our routines as natural as possible, and with the abundance of natural beauty products available on the market, it’s pretty easy to stock our cabinets with all things clean. The trouble is that, because of the higher price of better ingredients, natural beauty products can run on the seriously pricey side of the spectrum. Because a $100 moisturizer is only justifiable every so often, no matter how good it is, we rounded up 5 of our favorite affordable natural beauty brands. Affordable, natural—we may as well just call them guilt-free.

With an excellent all-purpose facial cleanser that clocks in at just $11, Pacifica is a force to be reckoned with in the natural beauty market. Each product is 100% vegan and cruelty-free and formulated without phthalates, parabens, sulfates, mineral oil, triclosan, and countless other ingredients you just do not want on your skin. Pacifica’s dream was to invest in the quality of their products rather than the marketing experience, hoping that those who loved the brand would spread the word—and that they did!

Not only does Acure Organics follow through on its promises of fair trade, natural, certified organic ingredients, but they can also be found quite conveniently at your local Target. With everything from face and body cleansers to gentle shampoos and hair masques, you can essentially remodel your entire shower experience with their products alone. The fragrances are so good, and better yet, your search for a sulfate-free shampoo under $10 is over. Yes, you read that correctly—their shampoos and conditioners are just $9.99, including the Moroccan Argan Oil + Argan Stem Cell Moisture Repairing Shampoo, which works wonders on damaged hair.

Aubrey Organics
Though we consider the market saturation and demand for all-natural beauty products to be relatively new, Aubrey Organics has been around since 1967, and in 1994, the brand became the first personal care manufacturer to be certified as an organic processor. When it comes to all-natural, Aubrey is the real deal, and their various lines target everything from acne to dry hair—with a stop at gentle, highly pigmented makeup along the way.

Korres products lean slightly higher-end (read: higher-priced) than some of the others on this list, but when it comes to high-powered ingredients that do exactly as they say, we give them a serious stamp of approval. Whether it’s anti-aging skin care or a tinted lip balm, Korres has it all, and you can find most of it at Sephora or online. Right now we’re loving their Greek Yoghurt 3 in 1 Cleansing, Toning, and Eye Makeup-Removing Emulsion, which is one of the gentlest cleansers we’ve ever tried.

Dr. Bronner’s
Don’t be so quick to write off this classic company as just the purveyors of that hippie body wash your college boyfriend loved. Their gentle formulas are perfect for all skin types, and there aren’t enough praises in the world to sing about their Fair Trade Organic Lavender Shaving Gel. It’s the ideal alternative to traditional shaving creams, which are packed with chemicals and packaged with materials that are harmful to the environment—and, like all of the Bronner products, it’s made from the most natural ingredients possible.

Read more from Daily Makeover: 5 Natural Hair Care Products That Are Really, Really Good