Good Girls vs. New Rebels: Breaking Down Fashion’s Very Obvious Cliques

Cady Lang
Good Girls vs. New Rebels: Breaking Down Fashion’s Very Obvious Cliques
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We’re not ones to create divisions, but it’s undeniable that there are two very distinct (and drastically different) groups emerging from the modeling scene. One consists of fresh-faced newcomers that have been dubbed the Insta Girls, and for good reason. Gigi Hadid, Kendall Jenner, Cara Delevingne, Devon Windsor, and Hailey Baldwin have social-media followings in the millions (52 million in Kendall Jenner’s case, to be exact), which most labels only dream of—ensuring practically free advertising for a brand with a runway or editorial booking.

These models project the easy, identifiable, squeaky-clean kind of beauty that appeals just as much to preteen girls across America as it does to fashion’s elite. Their high-profile appeal also comes from a fair amount of nepotism—most of these girls have parents or family that are no strangers to the spotlight or have wholeheartedly embraced it. This Insta element extends beyond just the runway—a quick scroll through any of their feeds shows sunny L.A. days, red carpets, and furtive snaps of equally buzzy significant others (Zayn Malik, Harry Styles, and Justin Bieber, to name a few…), as well as lots of pictures with each other, because Insta girls that take pictures together stay together and usually get booked en masse for the next Balmain campaign.

The other group that’s emerged is a little less glossy and definitely more gritty—but they might be all that more intriguing because of it. The current rebels of the fashion industry are a devil-may-care tightly knit crew of models that party with Alexander Wang on the regular and seemingly defy open-container laws after every runway show. In fact, a quick scan of any street-style blog during Fashion Week will probably show you a steely-gazed Lexi Boling walking arm-in-arm with BFFs Binx Walton, Hanne Gaby Odiele, Anna Ewers, and Issa Lish as they smoke like chimneys and toss back drinks between shows.

They seem to live their model-off-duty lives by the mantra “work hard, party harder”—at least if their Instagrams are any indication, where they post blurry, candid pictures of New York City nights with no apprehension or apology about smoking or drinking with the likes of the Brant Brothers and Cat McNeil. Perhaps it goes without saying that it’s a far cry from the carefully curated Instagrams of Kendall Jenner and Gigi Hadid.

The self-proclaimed “bad girls” of fashion are climbing the ranks with no help from reality TV shows, famous parents, or silver spoons in their mouths (save for the genetic lottery). They hail from the Midwest, from Germany, Belgium, and Mexico, and represent a more diverse look aesthetically and racially. When they date, it’s not pop stars or boy-band singers but instead usually within the industry.

It seems inevitable that these two drastically different crews of models would be compared to one another. In fact, it might even work in their favor, as the high contrasts between the two have helped to build the buzz around their personal styles and brands. The rebels of fashion have found an ally and friend in Alexander Wang, whose downtown vibes and party-hearty attitude are a perfect match for their insouciant antics. Meanwhile, the good girls of fashion make up most of Olivier Rousteing’s glossy, glitzy Balmain army and the Victoria’s Secret runway roster. Whether you want to roll with the good girls or party with the rebels, there’s no denying that these models are the ones to watch in seasons to come.

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Name: Gigi Hadid

Age: 20

Team: Good Girls

Why: Her angelic face, blonde hair, and bombshell body, plus her squeaky-clean social-media presence make Gigi the ultimate girl next door. In her spare time, she wins cooking shows like Master Chef, where she competed against fellow good-girl model Devon Windsor to raise money for charity.

Relationship Status: Currently dating Zayn Malik. Ex-boyfriends include Joe Jonas and Cody Simpson. We're not going to say that she has a thing for boy-band musicians (and appearing in their videos), but if the shoe fits...

Industry Credentials: Donatella Versace's muse, loyal member of the Balmain Army, recently joined the ranks of the Victoria's Secret models.

Gigi Hadid and Kendall Jenner backstage at the Victoria's Secret runway show.

Gigi Hadid and former boyfriend Joe Jonas.

Gigi Hadid and former flame Cody Simpson.

Name: Kendall Jenner

Age: 20

Team: Good Girls

Why: Despite the fact that she's probably best known for growing up on a reality TV show, Kendall is definitely a good girl. One look at her squeaky-clean Instagram tells you as much.

Relationship Status: Rumored to be dating Harry Styles. Perhaps she shares Gigi's penchant for boy-band singers.

Industry Credentials: Has closed the Chanel show multiple times, is a favorite of fashion world scion Katie Grand, major muse to Balmain's Olivier Rousteing, has walked in the Victoria's Secret runway show.

Kendall Jenner and Gigi Hadid after the Yeezy 3 Presentation.

Kendall Jenner and Gigi Hadid backstage at the DVF runway show.

Kendall Jenner and Gigi Hadid at the after-party for Balmain x H&M.

Harry Styles, Kendall Jenner, and Cara Delevingne—a love triangle for the ages.

Name: Cara Delevingne

Age: 23

Team: Good Girls

Why: While some might consider Cara's many tattoos and spunky attitude tenets of a rebel, she's actually got a good-girl streak. Her best friendship with Kendall Jenner (they walked together in a Chanel show and go by the mononym CaKe) and membership in the Taylor Swift squad, coupled with her bevy of inspirational Insta quotes definitely make her a good girl.

Relationship Status: Dating Annie Clark, better known as musician St. Vincent; has previously been linked to Harry Styles and Michelle Rodriguez.

Industry Credentials: One of Karl Lagerfeld's favorites, face of Burberry, fronted almost every fashion campaign/editorial/runway before she started pursuing acting.

Cara Delevingne and girlfriend St. Vincent.

Cara Delevingne and Kendall Jenner bring CaKe to the Chanel show.

Cara Delevingne and Gigi Hadid join Taylor Swift and squad onstage in London.

Name: Hailey Baldwin

Age: 19

Team: Good Girls

Why: A devout Christian, Hailey often posts inspirational Bible verses next to her selfies on Instagram. If that's not the markings of a good girl, we don't know what is.

Claim to Fame: Daughter of actor Stephen Baldwin.

Relationship Status: Rumored to be dating Justin Bieber, sometimes.

Industry Credentials: Baldwin has actually walked in only a few runway shows but continues to be a major fashion player, often sitting front row at major shows and booking lots of campaigns and editorials.

Hailey Baldwin and Kendall Jenner at Coachella.

Hailey Baldwin and Gigi Hadid backstage at the Tommy Hilfiger show.

Name: Devon Windsor

Age: 22

Team: Good Girls

Why: Windsor spends just as much time on the runway as she does being philanthropic. She often snaps pictures of herself doing charity work for the St. Louis Children's Hospital.

Claim to Fame: Modeling

Relationship Status: Single; she formerly dated Fai Khadra, a musician who's besties with Joe Jonas and Kanye associate Nate Brown. Has been romantically linked to baseball player Matt Harvey.

Industry Credentials: Has walked multiple runway shows but has focused of late on editorial and commercial work. Is a part of the Balmain Army, is probably best known for her work with Victoria's Secret Pink.

Devon Windsor, out with Hailey Baldwin and a friend.

Devon Windsor between shows in Paris.

Name: Lexi Boling

Age: 22

Team: New Rebels

Why: Whether she's flipping off street-style photographers or drinking between shows, Lexi Boling knows how to get her kicks. While she's probably most well-known in the fashion industry for her rail-thin frame and stare-down, she also caught flack for leaving a snarky comment on a picture of Kendall Jenner posted to the Vogue Germany account. It might have been a little mean, but no one can say that Lexi doesn't have cojones (side note: her Instagram bio simply reads "trouble" and she has a tattoo that says "bad"—in case there was any confusion which team she plays for).

Claim to Fame: Modeling

Relationship Status: Single

Industry Credentials: Selected to represent Carine Roitfeld for the CR x Uniqlo collaboration, industry favorite for runway and editorial, close personal friend and muse to Alexander Wang.

A postshow smoke for Lexi Boling and Issa Lish.

Lexi Boling has fun with street-style photographers after the shows.

Lexi Boling after the Marc Jacobs show.

Name: Leona "Binx" Walton

Age: 19

Team: New Rebels

Why: Binx spends her spare time skateboarding with fellow model Natalie Westling, which is pretty badass on its own. She's also not afraid to call out the fashion industry on its nepotism, going so far as to tweet after the Marc by Marc Jacobs show a few seasons ago that it was "the season of the elite."

Claim to Fame: Modeling

Relationship Status: Single

Industry Credentials: One of Alexander Wang's top muses, she's also a favorite of Shayne Oliver and Olivier Rousteing. She currently has a collaboration with Superga.

Binx Walton at the CFDA Awards with Hood by Air's Shayne Oliver.

Binx Walton and Lexi Boling toast the end of the Valentino show with Champagne in Paris.

Binx Walton between shows in Milan.

Binx Walton, Lexi Boling, and Mica Arganaraz after the Coach show in NYC.

Name: Anna Ewers

Age: 23

Team: New Rebels

Why: While her Bardot features might be enough to waive her access to the bad girl club, Ewers's unapologetic smoking and partying (all documented on the ’Gram!) definitely seal the deal.

Claim to Fame: Modeling

Relationship Status: Dating photographer Levin Scholl.

Industry Credentials: Jumped to fame with her 2014 Pirelli calendar shoot, was voted model of year by the industry in 2015, has fronted multiple Alexander Wang campaigns and is one of the designer's good friends.

Anna Ewers and Alexander Wang at the Boom Boom Room.

Anna Ewers with Alexander Wang at the CFDA Awards.

Binx Walton and Anna Ewers between shows in Paris.

Name: Hanne Gaby Odiele

Age: 27

Team: New Rebels

Why: We'll put it this way—no one has more fun at the after-party than Hanne Gaby. She showed up to Alexander Wang's party after his final Balenciaga show wearing a shirt that said she was ready to have a "Wangover." Enough said.

Claim to Fame: Modeling

Relationship Status: Engaged to fellow model and DJ John Swiatek.

Industry Credentials: Street-style MVP, has had incredible longevity as a runway and editorial model, currently has a collaboration with Matt Bernson.

Hanne Gaby stopping traffic in an Acne sweater and Alexander Wang creepers.

Hanne Gaby, Lexi Boling, and Binx Walton after the Tommy Hilfiger show.

Issa Lish, Binx Walton, Hanne Gaby, and Natalie Westling drinking after the Marc Jacobs runway show.

Name: Issa Lish

Age: 20

Team: New Rebels

Why: Rarely seen without a cigarette in her hand, Lish doesn't shy from anything—whether it's posting sexually suggestive videos from Daphne Guinness on her Instagram, partying on down with the notorious Brant Brothers, or going on a party bus with Alexander Wang.

Claim to Fame: Modeling

Relationship Status: Dating fellow model Michael Lange.

Industry Credentials: Industry favorite for editorial and runway, part of the Wang Squad.

Issa Lish after a show in Paris.

Issa Lish walking after a show with Binx Walton.

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