Alexander Wang Poses With A Live Ram For Woolmark Company Ad Campaign

Meghan Blalock
alexander wang merino wool

Courtesy Photo

Alexander Wang: designer, model, and lover of wool. The much-adored (but rarely photographed) New Yorker can now add those last two to his resumé officially, thanks to his starring role in an ad campaign for woolmakers The Woolmark Company.

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Shot by Annie Leibovitz, Wang poses next to a live ram, the creature from which high-quality Merino wool is gathered. His role with the company aims to position Merino wool alongside high-end leathers and skins as a premiere luxury fabric. The tagline, “No finer feeling,” hopes to help achieve this goal.

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Wang, who used Merino wool in his Fall/Winter 2013 collection, isn’t the first designer to align himself with the brand. Narciso Rodriguez, Vivienne Westwood, Mark Jacobs, and Giorgio Armani have all worked with Woolmark in the past.