I love Zara. You love Zara. That girl over there loves Zara. Olivier Rousteing loves Zara. The Spanish retailer is doing everything right, absolutely, but I’m going to let you in on a shocking secret: Other stores exist. Mind-blowing, right?
In all seriousness, I really do admire Zara for its ability to furiously pump out “runway-inspired” merchandise at killer prices. It’s long been my go-to when in need of a wardrobe refresh, but I’ve started to feel like I see myself coming and going. Meaning, pretty much me and everyone like me wears the exact same shit.
It’s because of this that I recently made it a point to do a Zara cleanse—A Z-tox, if you will—and look to other fast-fashion stores when the urge to impulse-buy occurs. This is how I recently got hooked on Mango’s e-commerce site.
I know that Mango—also from Spain—isn’t new. It’s been around for over 15 years, but—at least in the States—it’s constantly in Zara’s long shadow. Personally, I never gave the store a fair shot: I’d pop into a physical location occasionally but never felt it nailed the vibe needed to succeed not only stateside but with the fashion crowd Zara has so adeptly corralled. But I have to say, I’m loving what it’s doing online right now.
The prices are fairly in line with similar stores—$159 for a great coat, $78 for trousers, plenty of surprising $28 and $39 pieces—and the site’s styling is on point (although pretty similar to Zara, it must be said).
I’ve already bought a few things—an oversize knit sweater, skin-tight cropped jeans that fit remarkably well, and a pair of furry winter boots—and returned nothing. Quality-wise, it’s fast-fashion, but if you have a good eye, it’s easy to snag items that look and feel more expensive than they are.
Still not sold? Here are 20 good pieces from Mango.com that I’m feeling right now.