Is Blake Lively “Off Brand” For Chanel?

Posted by , on March 30, 2011 at 2:41 pm

NY Daily News is casting doubt on Anna’s anointed Gossip Girl, Blake Lively, in a recent story that says there have been, “‘internal grumblings’ at the design label’s American division since actress Blake Lively was named the official face of Chanel’s Mademoiselle handbag line.” Ah, grumblings…

Apparently, those Chanel people are complaining about Blake’s “off-brand look,” read: American girl, which is exactly why Karl chose her in the first place, and The Daily‘s source even says the intrepid designer, “loves” her. Aw.

A Chanel spokesperson responded to the reports with a glowing review of Lively, explaining, “Blake’s spontaneity and fresh youthful image have convinced Chanel that she is the right person to represent the house and this range of bags.”

I can see why someone at Chanel might want someone a bit more “Chanel” or French or tall and lanky and demure, but Karl is a genius marketer, he gets it and I’m sure he “loves” her, but he also knows she can reach a whole new audience, which means money. Dollar, dollar bills, ya’ll.


Related Posts

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Connecting to %s

Comments

  1. Anita says:

    I can just imagine the ###### fashion girls at Chanel USA. I would have taken this a bit more seriously if it came from the Parisian division rather than the US. Like you said Karl chose Blake because of her “American-ness” so that he could reach a whole new audience. Even his latest HC collection was inspired by the modern day girls of today aka Blake.

    Btw thanks for the “Dollar, dollar bill ya’ll” – that made my day. Doesn’t it just take you back!