Chanel Takes Over Harrods – Dreams Do Come True!

Posted by , on September 7, 2011 at 3:50 pm

Now, this is a pop-up shop I can actually get behind. This past Monday, London department store Harrods was taken over by none other than Chanel. Two boutiques (fashion and beauty), the store windows and a large installation will all honor the timeless brand, and we couldn’t be more thrilled!

The windows are inspired by Karl Lagerfeld’sA/W 2011 show and its magical forest theme, but that’s merely the beginning. The installation will feature eight different rooms, each of which represents a milestone in Chanel’s history.

Some highlights? “Room 54,” which is named for the year 1954, when Coco Chanel created the iconic tweed that the brand has come to be recognized for. Also, the “2.55 room” is bound to be a hit – it celebrates Chanel’s 2.55 bag, otherwise known as like, the most important bag of all time. Trust me. Apparently, the room is designed to make you feel like you are actually in the bag. If there were ever a bag I would want to live in, it would be that one, so I’m pretty much booking a flight to London as soon as New York Fashion Week is over.

In all seriousness, this is a great tribute to a wonderful brand, and I hope to see more exhibits like this in the future.


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