Going for the Gold: A Primer on Metallic Makeup

Rachel Adler
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Going for the Gold: A Primer on Metallic Makeup
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The use of shimmer, or metallics, in makeup is certainly not anything new. It’s a tactic that’s been used by makeup artists for years to highlight parts of the face, making models and celebrities look fantastic on the red carpet. That said, you’ve likely heard (or learned yourself!) that using glitter or high-shine products can go very, very wrong. With bold, metallic looks becoming a big hit for spring – we’ve found metallics moving from the eyes down to the lips (and everywhere in between) – we’re going to show you how to take some of the more “inspired” metallic beauty looks you’ve seen and turn them into something you can wear everyday.

Metallics really made a full-force return to fashion as the eye makeup of choice on the runways at Thakoon’s Fall 2013 show in shimmering blue and gold at New York Fashion Week. Then, the trend evolved to a blend of burgundy and gold lips at Christian Dior. By the arrival of Chanel’s Spring 2013 show, eyelids were coated in shimmering silver shadow, and statement-making metallics were a full-blown trend.

MORE: Colored Hair: Get Inspired to Color Outside the Lines

With the winter Olympic Games upon us, there’s no better time to figure out how to incorporate gold, silver, and bronze in your beauty routine — whether you want to add some shimmer to your eyes, lips, or even your hair.

We teamed up with makeup artist Yuui Vision and hairstylist Josue Perez to create looks that are meant to inspire you — and of course to give you some guidelines for getting a more natural version of the look yourself.

Credits: 
Photographer: Seng Jariangrojkul
Photo Assistant: Ben Wentzel
Makeup Artist: Yuui Vision
Hairstylist: Josue Perez, Tracey Mattingly 
Model: Shelby Welinder, Major Models
Beauty Director: Rachel Adler, StyleCaster
Features Director: Sam Lim, StyleCaster

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Get inspired by these metallic masterpieces, and learn how to make them work for you.

(Line & Dot White Jacket, thelineanddot.com; Melinda Maria Hammered Band Rings, $35, melindamaria.com; Melinda Maria Mia Ring, $155, melindamaria.com)

Photo: Seng Jariangrojkul

Deep purple lipstick is huge this season, and mixing it with a touch of metallic really highlights the center of your lips, making them appear larger – a great tip for girls with thin lips! Hairstylist Josue Perez told us that with a bold look like this, you want the hair off of the face, so he twisted the hair around itself and secured with a hair bungee.

(Snow Goggles, ElectricCalifornia.com; W. Britt One finger Two Finger Ring, $365, wbritt.com; Melinda Maria Wilder Ring, $130, melindamaria.com)
 

Photo: Seng Jariangrojkul

To get this look, makeup artist Yuui used MAC Cosmetics' Cyber lipstick with clear lipglass layered over top, and a touch of gold pigment placed in the middle of the lips.

(Snow Goggles, ElectricCalifornia.com; W. Britt One finger Two Finger Ring, $365, wbritt.com; Melinda Maria Wilder Ring, $130, melindamaria.com)

 

Photo: Seng Jariangrojkul

Pastel hair may be all the rage, but why not try silver or gold? Josue added varying streaks of both metallic shades to catch in the light with Color Xtreme Hair Art in Gold and Make Up For Ever Flash Color in Silver.

Photo: Seng Jariangrojkul

If silver hair's too bold for you, try a metallic eyeliner instead. We exaggerated the glitter for this look, but Yuui recommends a liner like Urban Decay's Heavy Metal liners, paired with a subtle highlight on the cheek with NARS' The Multiple in Orgasm.
 

Photo: Seng Jariangrojkul

Mixing metallic colors together is no easy feat, but Yuui gave us a great trick: If you have a warm skin tone, stick with gold (and other warm-toned colors). If you have a cool skin tone, stick with silver, and cool-toned shades. For this snowboarder look, Josue gave model Shelby a "wet" hairstyle with side twists, noting that anyone can pull off the wet look if they're bold enough, "using the right gel and a flattering side part." For this look, Josue chose L'Oreal's Studio Gel for a lasting hold and overall sheen.

Melinda Maria Nina Feather Wrap Ring, $68, melindamaria.com, Melinda Maria Hammered Band Rings, $35, melindamaria.com; Melinda Maria Margaret Infinity Pod Pave Bangle, $338, melindamaria.com, Melinda Maria Nina Feather Mini Cuff, $138, melindamaria.com; Melinda Maria Caitlin Bangle, $168, melindamaria.com, Melinda Maria Hammered Band Bangle, $88, melindamaria.com, Melinda Maria Pod Pave Bangle, $338, melindamaria.com, Melinda Maria Mosiac Bangle, $120 for three, melindamaria.com)

Photo: Seng Jariangrojkul

For this multi-colored look, Yuui layered the teal shade from Tom Ford's Emerald Lust quad over Sephora's Jumbo Liner in Gold. She also added a touch of green shadow underneath the lash line for added dimension.

(Melinda Maria Single Pyramid Pave Drop Earrings, $120, melindamaria.com)

Photo: Seng Jariangrojkul

Mixing metals isn't always an easy feat (especially when they're on your face) but makeup artist Yuui says that the first step to working with metallics is to have a great base (and a great concealer). She recommends EnterPronoun for any imperfections you may have.

(Line & Dot White Jacket, thelineanddot.com; Melinda Maria Hammered Band Rings, $35, melindamaria.com; Melinda Maria Mia Ring, $155, melindamaria.com)

These runway-ready silver lips may be too much for the real world, so Yuui suggests incorporating a metallic into a colored lipstick like orange, since it's so "in" this season. Just dab a bit of gold into the center of your orange pout for extra "oomph."

(Line & Dot White Jacket, thelineanddot.com; Melinda Maria Hammered Band Rings, $35, melindamaria.com; Melinda Maria Mia Ring, $155, melindamaria.com)

Photo: Seng Jariangrojkul

When you're really creating a statement with one area of your look (in this case, the eyes), Yuui recommends toning down the rest of your face and balancing with a soft pink lip and subtle highlights.

(Melinda Maria Mini Pyramid Chain Necklace, $170, melindamaria.com; Line Knitwear, The Afterparty, $68, Nordstrom.com)

Photo: Seng Jariangrojkul

Yuui layered OCC's Silver and Gold Glitter Pods to create the base of this look along the eyelid, and then added gold star confetti with eyelash glue. (Josue added the same stars to the hair using hairspray.) Wondering how to remove all that glitter after your night out? It's a common question! The trick is to use scotch tape and gently tap at the glitter that remains on your skin until you've picked up every last bit.

(Melinda Maria Rosey Ring, $42, melindamaria.com, W.Britt One finger Two finger Ring, $365, wbritt.com)

Photo: Seng Jariangrojkul

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