The beauty of the internet age is that we have access to millions of videos on YouTube. The downfall of the internet age is that we have access to millions of videos on YouTube. How the heck are we supposed to find the best beauty bloggers and their expertise for completing the perfect cat eye when we search “cat eye” and have to sift through 2.3 million videos of other people’s kittens?
Don’t get stressed out with the dreaded search, just follow these YouTube beauty gurus and they’ll help you master everything from baking and strobing to the perfectly undone topknot.
Prepare to have your makeup game stepped way up by 25 of the best of the best beauty vloggers out there.
Originally published April 2015. Updated July 2017.
25 Best Beauty Vloggers on YouTube
Click through to see the 25 best beauty vloggers on YouTube!
Eldridge is a real-deal London-based makeup artist who works with celebrities like Kate Winslet, Katy Perry, Keira Knightley and Emma Watson and is also the creative director for British cosmetics brand No.7. Her clean, professional tutorials are as educational as they are gorgeous.
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Since Michelle Phan began posting tutorials in 2007, she's gained millions of followers for her videos, which she enhances with her colorful costumes and themes. She took a 1-year sabbatical in 2016, but recently returned to YouTube again.
She's also been busy working on her makeup line, EM Cosmetics.
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The 25 best YouTube beauty vloggers | @stylecaster