Bath and Body Works Teams Up with Ford Models

Laney

Initially, I was drawn to the new Bath and Body Works Black Amethyst perfume because of the online video contest in which they teamed up with Ford Models to showcase their new scent. Right now, if you log on to formodels.tv you see four gorgeous girls gushing about their favorite scent memories. If you send in a personal 30-second video or written description of your own scent memories (i.e. your mom’s perfume, smells that remind you of your childhood, etc.), you have the chance to win a $500 gift certificate for Bath and Body works. Imagine never having to buy body wash for the rest of your life!

Eventually I tested the perfume and was blown away. If put in a different bottle I have no doubt that it could easily be pawned off as a super expensive fragrance. It’s a fresh, feminine blend of florals, layered with notes of sandalwood and spices that reminds me of summer time. And since summer is sadly over, I’m going to prescribe this as the perfect scent for an early fall daytime date.

Check out the contest on http://www.fordmodels.tv/bathandbodyworks from September 12 – October 12, 2008.

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