This Is How You Wear ’70s Icon Beauty Looks IRL

Victoria Moorhouse
This Is How You Wear ’70s Icon Beauty Looks IRL
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One quick glance through the trend reports for the spring and fall 2015 seasons, and you’d assume you were smack-dab in the middle of 1972. While modern bell-bottoms and suede stock the shelves of Zara, beauty revisits elongated ’70s bangs, distinct center parts, long locks, and even the late ’60s-inpired smudged cat-eye that stuck around for the following decade.

MORE: Sweet ’70s: A Spring Beauty Editorial

But while Farrah Fawcett wore those flippy layers well, the iconic looks need small updates to make them modern enough to wear now. These expert tips and runway inspo will help you out so you can step right into the modern days of rock ‘n roll, fringe, and boho strands with ease.

MORE: ’90s Icons Who Still Inspire Us Today

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Click through for tips on bringing a bit of 1970 into 2015.

Flowy Waves
"The revival of '70s beauty brings us back to a time when life was effortless," says Butterfly Studio Stylist Jill Engelson. "Hair was more flowy, and natural—think air-dried—and overall style gave off a 'lived-in' vibe."

To get the "Peggy Lipton" movement without frizz, work in a minimal amount of moisturizing oil, like Caudalie Divine Oil, to damp hair before letting it dry naturally. Keep it modern with gradual face-framing layers that will make your hair appear thicker.

Center Parts
From Cher to Ali McGraw, this was the favored way to style your hair in the '70s. While the side-part isn't going away any time soon, center parts showed up on countless runways the past few seasons. It can take on a variety of looks when paired with different hair textures, too.

To bring it to 2015, curl random sections with a 1.5 inch curling wand or add sea salt spray at the roots to up the volume.


Photo: Imaxtree

The Hair Flip
You can't deny that Farrah Fawcett did it best back in the day. Channel the '70s icon by rocking the layered look today. Engelsen suggests blow-drying sections of your hair away from your face and accessorizing it with a scarf to make it more modern. Just go easy on the volume.


The Low Ponytail
Add volume for more of a Disco feel or keep it sleek, either way, the low ponytail is the easiest and the fastest way to get '70s hair. Go for a leather hair accessory like the models at Derek Lam's fall show or wrap a 1-inch ribbon around super straight ends for what Engelsen says is a "sleek, modern look."

Heavy Eyeliner
Twiggy's eye effect didn't instantly disappear once the decade switched. If you search images of her in the early '70s, she'll still have that liner and exaggerated lashes.

"With thick eyeliner and false lashes, they [the women of the '70s] made themselves stand out," says Butterfly Studio Makeup Artist Francesca Roman. "We still love this look today but do it in a more subtle way. Our eyeliner is thinner and we don't usually wear fake lashes as long as our lashes are curled."

Bright Eyeshadow
Bold blue eyeshadow had its moment towards the end of the '70s, carrying on into the '80s. Despite its dating reputation, you can pull it off now. Try colors with metallic finishes and apply with a light hand. "In the '70s, blue eyeshadow was applied all the way to the temples," says Roman. "Now a pop of blue is added to makeup looks. You can apply a teal eyeliner for a flash of brightness when you blink."

Photo: Imaxtree

Blunt Bangs
Joni Mitchell, Natalie Wood, and Goldie Hawn all rocked blunt bangs in the 1970s. Now, it's a look perfected by models, including Mica Arganaraz who has made it a part of her signature. Use this cut, showcased at Coach's Fall 2015 show, for inspo.

Photo: Imaxtree

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